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Smith Named TOBA Director of Marketing, Education

Smith will begin her new role Feb. 7.

Samantha Smith has been named TOBA's director of marketing and education, effective Feb. 7

Samantha Smith has been named TOBA's director of marketing and education, effective Feb. 7

Courtesy of TOBA

The Thoroughbred Owners and Breeders Association announced today that Samantha Smith has been named its director of marketing and education, effective February 7, 2022.   

Samantha was most recently the marketing & communications director at the United States Pony Club. She is a graduate of the University of Kentucky and previously served in several capacities at The Jockey Club, including as its industry initiatives specialist.  

"I am honored to be joining TOBA and look forward to all aspects of this role," Smith said. "I am thrilled to contribute to an industry I am passionate about."

Smith will oversee the association's marketing, communications, social media, seminars, clinics, and special events.  

"We are very excited to welcome Samantha to TOBA, as her commitment and knowledge of the sport will help shape our growth as a strong national advocate representing the economic and integrity interests of Thoroughbred owners and breeders," said TOBA president Dan Metzger. 

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